This downloadable PDF lesson plan for English teachers provides class material for an ESL lesson on writing effective LinkedIn posts. It helps students improve their professional online presence and teaches key vocabulary and grammar for business communication.
This comprehensive B1 English lesson guides students through the process of crafting professional social media content. The class material includes a warm-up discussion, a vocabulary matching game, a listening gap-fill, and a reading comprehension exercise about a LinkedIn success story. Students will analyze useful phrases for different post types before applying their knowledge in a final guided writing task, where they create their own post based on a realistic scenario.
Activities
- Students start with a warm-up discussion about professional networks like LinkedIn, activating their existing knowledge and setting the context for the lesson.
- A vocabulary matching exercise introduces key terms such as 'engagement,' 'milestone,' and 'call to action,' followed by a short listening exercise to practice comprehension.
- Learners read a short article about a designer who found success through a viral post, followed by true/false questions to check their understanding of the text.
- The lesson culminates in a practical writing task where students choose from several scenarios to write their own LinkedIn post, using a checklist to ensure they apply the lesson's key concepts.
Vocabulary focus
The lesson focuses on essential terminology for professional networking and online content. Students learn and practice eight key terms, including 'engagement,' 'visibility,' 'call to action,' 'showcase,' 'reach,' 'networking,' 'milestone,' and 'expertise,' ensuring they can discuss and create professional content confidently.
Grammar focus
The grammar section targets language that makes professional achievements sound more impressive. Students practice transforming simple sentences using strong action verbs (e.g., managed, developed, streamlined) and correctly applying the present perfect tense (e.g., "I have completed...") to connect past experiences to their current professional value.
