Business proposals: using formal language for persuasion

Business proposals β€” a B2 English lesson. Practise using formal modal verbs and expand vocabulary around writing persuasive tender documents.

Business proposals: using formal language for persuasion

Summary

This ESL lesson for B2 English students explores Business writing. Using a real article as the basis for discussion, students develop reading and listening comprehension, vocabulary, and grammar skills across a 90-minute class.

The grammar focus is Formal Modal Verbs (will, should, must, shall). Key vocabulary includes meticulous (adjective), articulate (verb), value proposition (noun phrase) and more, all drawn directly from the source material. The practical English section gives students useful phrases for real-life situations: You are writing a business proposal and need to structure your ideas clearly and professionally..

Activities

Vocabulary focus

The vocabulary section introduces B2-level words and phrases related to Business writing. Key terms include meticulous (adjective), articulate (verb), value proposition (noun phrase), tender document (noun phrase), evaluation criteria (noun phrase). Students practise using these terms in context through exercises drawn from the source material.

Grammar focus

This lesson focuses on Formal Modal Verbs (will, should, must, shall). In professional writing like proposals, modal verbs are used to convey different levels of formality, commitment, and obligation. 'Should' is used for strong recommendations or advice.

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